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Thursday, January 17, 2019

Jean Kilbourne’s article “Jesus is a brand of jeans” Essay

The thesis of Jean Kilbournes article saviour is a brand of jeans is that everything in the world is just a pinch to be consumed or to be used to sell people something, and changes peoples outlook. Relationships, for example, argon used to sell people jewelries for their loved ones. Other advertisements take profit of emotions to sell their products. Ads create a climate of cynicism. Ad after ad portays our real lives as dull and ordinary, commitment to human beings as something to be avoided. 2) Jean Kilbourne is addressing everyone who is also the audience of advertisementsthat is, every one of us.Kilbourne used grouchy advertisements to prove the thesis, and quotes from expert opinions. The method is effective in proving the point simply it remains to the individual reader whether to believe in such textile or to just dismiss it as mere paranoia. 3) Jean Kilbourne has a very sound argument. With the use of examples, one could not help nevertheless think that advertisements propose a concept that material things are more(prenominal) valuable than humansthat peoples lives are dull and that their products are necessities to make lifespan worthwhile. Part IIIOne passage that I found provoke in the Jean Kilbournes article Cutting girls down to size The influence of the media on teenage body image is that nearly half of the participants in a study that was conducted to determine the effects of magazines on teenage girls reported a desire to loose weight because of an image in a magazine, but only 29% were actually overweight. This gives a compact of what the article is all about and goes to show how stereotyping from advertisements could influence how one looks at things, even personally.

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